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What is SAP CRM Functional:In today’s highly competitive business environment, the focus of top companies is increasing on its most valuable assets –customers. Thus, the companies require a suitable software solution to cater to its customers which is user-friendly, easily customizable, fully integrated, and can be implemented flexibly.Customer Relationship Management is a business strategy for optimizing customer interactions. It helps in understanding your customers, their needs and requirements.SAP Business Suite is a suite of business applications that enable your company to handle total value chain across the business and its partners.SAP CRM is a part of SAP business suite. It can implement customized business processes, integrate to other SAP and non-SAP systems, help achieve CRM strategies.SAP CRM can help an organization to stay connected to customers. This way organization can achieve customer expectations with the types of services and products that he or she actually needs.It also helps to achieve ‘Single face to customer’, which means the customer get regular & actual information independent of channel through which the he or she is contacting your company.

As a part of SAP Business Suite, SAP provides solutions which are flexible and open, and which support applications, databases, hardware platforms, & operating systems from most of the major vendors.
Following SAP solutions are the constituents of SAP Business Suite:

SAP CRM – Customer Relationship Management

SAP PLM – Product Lifecycle Management

SAP SCM – Supply Chain Management

SAP SRM –Supplier Relationship Management

SAP ERP – Enterprise Resource Planning

SAP Business Suite is based on SAP NetWeaver .NetWeaver provides the development and runtime environment for SAP applications and is used for the custom development and integration with other applications and systems.

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SAP SAP CRM 7 Functional Course Curriculum:

Base Customization

CRM Architecture

Business Partner

Organizational Management

Product Master

Transaction Processing

Activity Management

Partner Processing





Opportunity Management

Copying Control

Quotation & Order Management

Contract Management

Incentive and commission

SAP CRM Service

Installed Base Management

Service Agreement and Service contract

Service Plan

Service Order Management

Complaints & Returns

Warranty Management

SAP CRM Marketing

Marketing Planner and Campaign Management

Customer segmentation

Campaign Automation

Lead Management

External List Management

SAP CRM Interaction Centre

Agent Function

Agent Inbox

IC Webclient Profile

IC Manager Portal

Communication Architecture

Script, Alerts

SAP CRM Webclient

UI Concept

Business Role and Authorization role

Navigation Bar Profile

Linking Business role to Org Model

Transaction Launcher

SAP CRM Middleware

Middleware overview

Object Management

Business Object


Condition Objects

Administration Console

Error Handling and Monitoring


SAP SAP CRM 7 Technical Course Curriculum:

1. UI Concepts , Personalization

2. How to Save and Retrieve Searches in SAP CRM WEBCLIENT UI

3. How to enable / disable assignment blocks in SAP CRM WEBCLIENT UI

4. How to Set a Business Role to a user in SAP CRM

5. Business Role ,Technical Profile, Role Configuration Key, Authorization Role

6. Enhancing & Customizing the Navigation Bar

7. Navigation Bar Transaction Launcher

8. Transaction Launcher for BOR

9. Transaction Launcher Defaulting values

10. BI Report on WEB UI

11. UI Configuration Tool

12. AET

13. SAP CRM Architecture(GENIL & BOL)

14. Deactivating Hidden fields in Design layer

15. Skins: Localizing the Data on SAP NETWEAVER Application Server , Replacing

the Company Logo

16. Design Layer

Material Details

01.SAP CRM Certification Material

BIT614 – Content Management in mySAP CRM.pdf

CR010 – CRM Overview.pdf

CR100 – CRM Basics – Instructor Handbook.pdf

CR210 – Mobile Service.pdf

CR300 – CRM Sales(CRM 6.0).pdf

CR300 – CRM Sales(SAP CRM 4.0 (BBP release)).pdf

CR310 – Business Application Studio – Customizing Mobile Sales Mobile Service.pdf

CR400 – Contact Center in CRM.pdf

CR410 – Interaction Center WebClient in CRM.pdf

CR500 – CRM Middleware Overview.pdf

CR540 – CRM Middleware for mobile scenarios.pdf

CR550 – Modifying the CRM Middleware.pdf

CR580 – SAP CRM User interface.pdf

CR600 – Marketing Planning & Campaign Management.pdf

CR870 – CRM Channel Management.pdf

ECO220 – SAP Internet Sales.pdf


TCRM20 – CRM – Fundamentals II(Part I).pdf

TCRM20 – CRM – Fundamentals II(Part II).pdf


02.SAP Press Ebooks-CRM

SAP Press – Discover SAP CRM 2008.pdf

SAP Press – SAP CRM Web Client Customizing and Development 2009.pdf







03.SAP CRM Functional-Material

CRM Activity Management.pdf

CRM Central Master Data Standalone.pdf

CRM Central Master Data.pdf

CRM Connectivity Standalone.pdf

CRM Connectivity.pdf

CRM Customizing Replication.pdf

CRM Design Registration for High Tech.pdf

CRM E-Service.pdf

CRM Extended Sales.pdf

CRM Generation.pdf



CRM Opportunity Management.pdf

CRM Quotation and Order Management.pdf

CRM Service.pdf

CRM Teleservice.pdf


SAP ABAP Debugging Tips.pdf

SAP CRM Rapid-Deployment Solution.pdf


SAP-CRM-Best Practices.pdf









SAP-CRM-Step-by-Step Tutorials.pdf





04.CRM Functional T-CODES

SAP-CRM T Codes.pdf


05.SAP CRM Interview Questions, Answers, and Explanations

SAP CRM Interview Questions, Answers, and Explanations.pdf





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